There are many positive reasons behind donating to charity and raising awareness, but there are also some common myths that may leave some people concerned about where their money goes and what difference it is making. People may question whether raising awareness makes any change and if so, what changed? Let’s separate the fact from […]
As a UK based charity, Mission Rabies launched in 2013 to actively work towards fighting rabies in the endemic areas of the world. Their mission is to eradicate what is the world’s deadliest disease by 2030. In order to save lives, Mission Rabies has a programme based on the advice of the World Health Organisation […]
Supporting a charity, as well as being a great cause and helping others out, can benefit you as a business. You can see plenty of positive results, both for the charity and for your business. Whether you just have a money jar in the office or you hold an annual event; it’s goal-orientated and a […]
Investing in great marketing can give you a competitive edge; if your marketing efforts are successful… When marketing gone wrong, the results can be hilarious, shocking, upsetting, etc. it is not just important to create a marketing campaign – it is crucial you ensure that your energies are directed at the right things and that […]
Silicone wristbands never used to be as popular as they are now. In fact, there once was a time that most 20-somethings may remember where wristbands weren’t widespread at all, let alone used in charity fundraising. So, how did a simple silicone wristband change the face of charity marketing and fundraising? We’ll have to time […]
The season of goodwill doesn’t end with Christmas. Many people think of the new year as a way to start anew and make different choices than they made the year before. People always want to better themselves, which leads many to charities.
2017 has officially dawned and with it has come a rush of resolutions; some that will come to fruition and some that will fall into obscurity. Whether personal or work-related, it is easy to accidentally disregard your resolutions and watch them fall to the sidelines. However, this shouldn’t be the case in marketing!
Christmas may be over for this year, but while we are waiting for 2017 to arrive, we wanted to take this opportunity to extend our season’s greetings to all of our customers.
Christmas is just around the corner, so business owners and marketers have the very important task of promoting their products with this season in mind. This is because during the holidays, businesses tend to see a boost in sales – taking advantage of Christmas and everything it has to offer, therefore, becomes imperative during this […]
Marketing your company correctly around Christmas is vital to your business’ success in the festive period. We have put together a guide on how not to market your business this Christmas.